March 23, 2022
Wang Biao, director of the Digital Publishing Research Institute at the Chinese Academy of Press and Publication, made the assertion based on China’s current digital reader scale exceeding 500 million.
The overall revenue of China’s digital publishing industry reached 1.18 trillion yuan ($190 billion) by 2020, an increase of 11 times compared with 10 years ago according to the 2020-2021 China Digital Publishing Industry Annual Report.
Total revenue of China’s internet periodicals, electronic books and digital newspapers reached 9.403 billion yuan in 2020, an increase of 5.56 percent over the previous year, while revenue of mobile reading reached 244.84 billion yuan.
As a hot spot in the current cultural industry, the overall income of online literature in China reached 26.81 billion yuan in 2020, and the total number of online works was about 28 million.
Statistics indicate China had exported more than 10,000 online literature works by the end of 2020. The overall improvement of China’s digital publishing industry was driven by online animation, online games, online education, internet advertising and digital music.