July 9, 2025
MANILA – Mindanao, the Philippines’ second biggest major island group, is blessed with natural beauty. Think lush forests and pristine beaches, verdant mountains and dramatic waterfalls. It’s also a melting pot of cultures—an intersection of artistic and culinary heritage. No wonder it has earned the nickname “Land of Promise.”
It is also a hub for renewable energy development, with potential in hydropower, geothermal energy, and solar projects. However, Mindanao still faces challenges in balancing its energy transition with social and environmental considerations, according to the Global Energy Monitor.
With the promise of a Mindanao that is reliant on greener energy still far from being realised, groups are working to achieve this goal. One of which is Mindanao Goes Solar, the advocacy arm of Professional Organizers Unlimited Inc., a Cagayan de Oro-based events and creative agency.
Kickstarting Mindanao’s clean energy transition
In an interview with Asia News Network, Philline Donggay, project lead of the Mindanao Goes Solar movement, shared that the roots of the advocacy can be traced to research engagements with stakeholders working on clean energy transition in Mindanao. The group had earlier support from the European Climate Foundation, which enabled them to conduct the all-important stakeholder analysis and ecosystem mapping of the solar energy landscape in Mindanao.
The region has the lowest electrification rate among the country’s three major island groups, Ms. Donggay lamented, adding that there is also a need to decarbonise electricity production in the Mindanao grid to contribute to the Philippines’ national climate goals and the global sustainable development goals (SDGs). “Solar, which is abundant in the country and is now the cheapest source of energy in the region and elsewhere, is the optimum solution to kickstart Mindanao’s clean energy transition,” she added.
Ms. Donggay explained that the energy needs of Mindanao’s most geographically isolated and off-grid communities can be better serviced by solar photovoltaic (PV) due to the technology’s distributed and decentralised nature. “This could help the regions finally achieve 100% electrification,” she emphasised.
Moreover, rooftop solar PV has the potential to decrease greenhouse gas emissions in Mindanao’s urban centers and surrounding municipalities by reducing demand for electricity from the grid that’s mostly produced by fossil fuels like coal.
Mindanao Goes Solar supports Mindanao Development Authority’s short-term goal of “50% renewable energy by 2030.¨ In the long term, meanwhile, their goal is to achieve a clean, just and equitable energy transition, switching from fossil fuels to renewable energy and optimizing solar photovoltaic technology to meet the energy needs of every Mindanaoan household, business, and community.
The challenge, Ms. Donggay explained, is to heighten awareness and understanding of the benefits of solar to power consumers, policymakers and other stakeholders in Mindanao.
Promoting solar energy
To this end, Ms. Donggay is proud of how, for the past three years, Mindanao Goes Solar has been successfully aiding the promotion of the region’s local solar industry, both on the consumer and supplier side. Since its inception in 2022, the movement has spearheaded educational, creative, and engaging initiatives in the local language of Bisaya such as the Solar Week broadcast, the Solar Talks series and campaigns like “Solar Suroy” and “SolAroundYou.”
“These projects help heighten awareness of solar to Mindanao power consumers while experiential promotions such as public solar charging stops and solar sheds and solar outreach to remote communities like in Siargao and the off-grid island in the Moro gulf bring solar directly to the user,” Ms. Donggay shared.
Furthermore, the success of solar expos and exhibits in Mindanao’s key cities, such as Davao and Cagayan de Oro, connect solar service providers to potential clients while providing new knowledge about technology, policy and financing relevant to the public. All these help a young solar industry prosper in Mindanao.
During the opening of Mindanao Goes Solar Expo 2025 in Abreeza Mall, Davao City on June 6. PHOTO PROVIDED BY MINDANAO GOES SOLAR
Asia News Network had the chance to attend the Mindanao Goes Solar’s Davao Expo at the Abreeza Mall in Davao City last month, which featured over ten solar service providers, including AC Tech Solutions, CGAM Commercial, Flaretech, Gintong Tubig, Gizmo Etc., Greenergy, Lightbeam Solar, Pylon Energy, Solarhub, Sungrid Energy, and Sunstruct Solutions. The expo also included talks featuring solar energy experts in the region.
Overcoming roadblocks
Still, there are challenges, and Ms. Donggay identifies three of the biggest. These, however, don’t deter Mindanao Goes Solar from working towards their goals, with the team having actionable measures in place for each of these roadblocks.
For one, the local solar industry is still fledgling, meaning many service providers initially engaged have had difficulties staying in business for various reasons, Ms. Donggay shared. With this, the Mindanao Goes Solar secretariat conducts regular needs analyses to help solar suppliers with their specific needs while promoting the professionalization of their businesses, such as in the acquisition of business permits and referrals to training when available.
Another difficulty, Ms. Donggay added, is the implementation of solar policy like Net Metering to which Mindanao Goes Solar offers “knowledge sessions” from which relevant stakeholders could learn.
Finally, there is the difficulty of solar financing. To address this, Mindanao Goes Solar regularly engages with financial institutions and promotes any clean energy financing they may have which makes solar PV affordable to Mindanao consumers.
What’s in the pipeline
On top of the aforementioned initiatives, Mindanao Goes Solar has a few more projects in the pipeline. “We are launching a list of verified solar service providers operating in Mindanao,” Ms. Donggay said. “This helps ensure that only credible and trustworthy solar services are offered to Mindanaoans. The effort supports the professionalization of the industry with proper in-region maintenance services.”
Exhibitors at the Mindanao Goes Solar Expo 2025 in Abreeza Mall, Davao City on June 6. PHOTO PROVIDED BY MINDANAO GOES SOLAR
She also mentioned that they are increasing the reach of their educational awareness and experiential campaigns to more Mindanao cities and off-grid communities in the coming months.
“The theory of change is that Mindanao Goes Solar becomes the primary communicator and knowledge sharing innovator of information related to solar in Mindanao,” Ms. Donggay said. “Thus enriching the local solar ecosystem, fostering partnerships and helping the industry achieve solar adoption at scale.”
Mindanao Goes Solar is open to a wide range of collaborators. If you have any ideas for partnerships, email secretariat@mindanaogoessolar.org.